( NATIONAL GALLERY OF SINGAPORE )
OFF/ON Exhibtion
In 2021, The National Museum of Singapore faced an impossible challenge. With a myriad of new activities and events available, it was no longer one of the country's must-see attractions. So to make Singapore's oldest museum the talk of the town again, we created the unthinkable.
OFF/ON: Everyday Technology That Changed The World — A first-of-its-kind experiential exhibit, demonstrating the impact and evolution of technology in our lives. The showcase reconnected Singaporeans of all ages, and more importantly, made the National Museum of Singapore the talk of the town again.
Art Direction / Branding / Experiential